First impression
- The page makes the offer or ministry next step clear in five seconds.
- The primary button says what will happen next.
- The page works on a phone without pinching, sideways scrolling, or hidden buttons.
Free practical tool
For entrepreneurs and ministry leaders whose website, forms, payments, donations, registrations, email, or follow-up systems need to work.
Use this checklist before you lose another client, donor, attendee, volunteer, or opportunity to a broken next step. If three or more items are failing, the system is probably leaking trust and money right now.
The checklist
Open your site in a private browser window and test the exact path a visitor would take. Count every item that fails, confuses you, delays the next step, or requires a second person to explain what should have been clear.
Score it
Keep watching. The path may be usable, but test again before a launch, campaign, event, or donation push.
Repair before sending more traffic. People are likely getting stuck, confused, or delayed.
Treat it as urgent. The system is probably leaking trust, money, registrations, donations, or follow-up.
Fastest useful next step
A $250 written diagnostic identifies the highest-value fix, the path that needs testing, and the practical next move. If the issue needs a larger sprint, that is separated clearly from the first diagnostic.
Send results
Share your checklist score and the path that matters most. Do not send passwords, card numbers, private account access, or hosting credentials in this first message.